About Us

We're Markus & Noë.

Our journey started way earlier than this project when we started studying together at CODE University. Four years later, we both got selected to spend this summer at Stanford. That's when baobae started.

Over both our (fairly young) lifetimes we have seen the same thing over and over again. People (*cough* us and our friends) struggling with love. And nothing out there to help them (us).

One couples therapy session costs around 40 iced matcha's and is, to be real, also a tiny bit very much frightening. Friends do their best to give emotional support and make sure we're not completely delulu but aren't trained to resolve deeper patterns.

This started bothering us because the science is loud & clear: Healthy relationships are one of the most significant factors in happiness and life satisfaction. It's not just nice to have—it fundamentally changes your quality of life. Yet our generation has apps for everything except the thing that might matter most.

So we decided to pull up our sleeves and build it. We're both deeply curious about psychology, human connection, and what actually makes life worth living. While we discuss a lot, on one thing we're 100% aligned: Everyone deserves to love and be loved in a way that enriches their life, not drains it.